Evaluation Question 4

Who would the target audience be for your media product? 

The audience for thriller films in general can vary enormously due to the fact that there are so many sub-genres which generically create more specific target audiences. However, most thriller films have a age rating of at least 15, this specifies that they can contain strong language, violence and horror and reference to drugs and sex, which are common attributes of thriller films. Those who tend to be interested will be between the ages of 15-60. 

Different sub-genres will appeal to different types of audiences depending on their particular social groups and ability to relate to the genre and content of the film. For example an action thriller would stereo typically be more engaging for a male audience between the ages of 15-30 since this social group can be related to liking action, adrenaline and violence.  

The sub-genre of my thriller is primarily psychological. However we do include aspects of drama and horror. As the psychological thriller sub-genre contains complex ideas and can also contain violence and horror they are normally targeted towards an audience of over 15 year old males or females.

The more specific target audience of our thriller is:

a mature and intelligent 18-30 year old male or female who enjoys analytical thinking as well as tension and suspense tension and suspense. Social class and ethnicity are irrelevant.  

As our thriller will contain violence and horror at points which may be unsuitable a younger audience we have decided to have the age range starting at 18 years old. We felt that the viewer needs to enjoy problem solving as oppose to violence and horror although our thriller does include these aspects. Therefore I feel that the audience may fall more towards the female side as it also includes a background story of childhood problems but it would still appeal to males because of the action towards the end. We have cut the age range off at 30 because we feel that anyone older may loose interest due to the themes.

Here is a facebook profile I have created of a potential member of the target audience, a 25 year old female who is well educated. Her age and social class make her fitting for a member of the target audience.